Chances are that you’ve heard the phrase “brand protection” come up surrounding cybersecurity concerns throughout the globally digital economy. Cybercriminals have been attacking brands using an increasingly diverse array of tactics, including things like phishing, logo infringement, and executive impersonations, all in an effort to mimic brands and deceive customers, employees, and business partners.

The good news? You can safeguard your business against logo infringement and other brand attacks by investing in domain monitoring and brand protection software. There are many domain monitoring solutions out there, including the increasingly popular BrandShield.

While BrandShield is one player in the brand protection space, there are many BrandShield competitors worth considering before making your decision about what works best for your business needs.

Here’s a rundown of some of the best brand protection alternatives.

1) Bolster is an all-in-one solution that provides AI-driven domain monitoring and typosquatting detection. It can proactively detect and notify you about spoofed websites, phishing, and other efforts to hijack your brand image before they become malicious, and offers automated takedowns of fake sites and content.

Bolster uses AI-based detection tools to scan social media platforms, app stores, the dark web, and websites in real-time. It can see if your images, logo, or branded assets are being used to dupe consumers, employees, or business partners into handing over confidential data.

This user-friendly platform features different dashboard options that you can use to improve collaboration across your entire business. Bolster can be deployed in minutes, and requires no integration or installation from the user’s team.

Bolster is a good choice for organization’s of all sizes looking to better identify brand impersonation threats, and remediate them without using additional resources. Users can trust they’re getting their money’s worth with Bolster, who is reported by Forrester as producing 278% ROI.

2) DNSlystics

DNSlystics is a simple investigation tool you can use to learn more about a given URL. This tool can provide information like MX and DNS records, geolocations, and IP addresses. DNSlystics also assists with reverse lookups of nameservers, domains, and IP addresses.

DNSlystics monitoring services use your trademark, product names, and brand name to monitor for lookalikes. However, you must manually input keyword strings, meaning good queries are the key to generating useful results.

The platform also offers premium services. If a concerning domain is located, it will send users an email alert so you can take action. It won’t handle the remediation side of things, though, so teams will have to take down fake sites on their own.

3) TrackStreet MAP Compliance Software

TrackStreet MAP Compliance Software markets itself as a “true brand partner”, and uses AI to assist companies in minimum advertised price (MAP) enforcement. This service is particularly valuable to manufacturers that work with online retailers and drop shippers, as some in the latter camp are notorious for getting into price wars.

TrackStreet MAP Compliance Software can also aid in market visibility assessments. The platform’s tools allow users to identify who’s selling their products, how much they’re listing them for, and what domains they’re using.

Compared to some of the other options on our list, TrackStreet MAP Compliance Software provides little in the way of brand protection, aside from its compliance tool. It can’t remediate fake sites or help organizations guard against cyberattacks through domain monitoring.

4) Corsearch

Incopro, now part of Corsearch, is a popular brand protection platform that offers multiple tools. Its core feature is a channel protection solution that boosts the visibility of into trademark infringement. They are also able to spot spoofed domains. Brands can use this tool to protect their customers from fake sites.

Additionally, Corsearch offers revenue protection tools to prevent customers from purchasing knock-off products on untrustworthy sites. Incopro also provides IP protection to protect their domains.

Incopro generates detailed reports that help users assess risk and proactively address vulnerabilities.

5) Smart Protection

Smart Protection is one of the most popular Brandshield competitors. This provider offers comprehensive brand infringement protection tools that companies can use to protect their reputations, preserve value, and avoid growth hurdles.

Smart Protection furnishes brand infringement detection tools that enable companies to spot counterfeits and identify rogue sites. It also categorizes problematic sites based on the risk they pose to the business.

This provider offers threat remediation, meaning it will take down websites infringing on the user’s brand.

6) DNSRazzle

DNSRazzle is a free and open-source python tool designed to detect brand impersonation and typosquatting. It runs off the DNSTwist engine to create variations of your domain, then checks to see if any variations are in use. If it finds any, it takes screenshots of them and sends you an alert.

DNSRazzle can efficiently detect any domains attempting to impersonate your brand. The screenshot function provides vital proof for documenting the fraud and reporting the spoof site. However, DNSRazzle doesn’t help with remediation so users have to manage that outside of the platform.

Which Brand Solution Is Right for Your Brand?

Exploring this list of BrandShield alternatives will help you better understand the benefits of each potential solution and how it promises to safeguard your valuable brand assets.

However, if you’d like to examine even more options, check out our assessment of top Red Points alternatives. Red Points is one of many BrandShield competitors and also operates within the domain monitoring and brand protection space.

When weighing your options, make sure you take advantage of demo opportunities. Bolster offers free demos so brand protection teams can assess the efficacy of our product and find the optimal solution for the business.

See how Bolster can help your organization manage brand infringement threats, and download our whitepaper “Best Practices for Modern Brand Protection”.