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On-Demand Webinar

Fraud Doesn’t Start at the Phishing Page

Attackers aren’t waiting for victims to stumble onto fake websites anymore. They’re running campaigns — using search, paid ads, social content, fake storefronts, and AI-generated creative to move people through a funnel long before the phishing page or fake checkout appears.

Join Rod Schultz, CEO at Bolster AI, and Lauren Barer, Lead Security Analyst, for a breakdown of how modern fraud campaigns acquire victims, why traditional investigations often start too late, and what security teams need to understand about the channels driving customers into scams.

What You’ll Learn

  • How attackers build victim acquisition funnels
  • Why the first click matters as much as the final phishing page
  • How search, ads, and social connect to fake storefronts, credential theft, and payment fraud
  • What teams should look for before fraud spreads across channels

Why Watch?

By the time most investigations begin, the campaign that delivered the victim has already done its job. Rod Schultz and Lauren Barer walk through the acquisition side of fraud — the part that happens before the attack you can see — so your team knows where to look earlier.

Want to Go Deeper?

Read the latest company and product updates, security research, market trends, industry thought leadership, and more from Bolster’s AI security resources.